OUR LOCATION

Appleton, Wisconsin

Appleton, located along the shores of the Fox River in Outagamie County, is known for its walkability, impressive selection of local restaurants, music and art scene and robust history. Appleton is also home to Lawrence University, a world-class liberal arts college and Conservatory of Music, with an undergraduate enrollment of 1,410 students. Additionally, the Fox River Mall, a 1.2 million SF super-regional shopping center with more than 130 retailers, is located in Appleton. The Fox River Mall is the largest in Central and Northern Wisconsin, drawing an average of 9 million visits per year. The city’s mix of urban amenities and natural beauty is perfectly intertwined with more than 100 miles of walking, hiking and biking trails in and around the Fox Cities.

With all of this in mind, and a cost of living that is 8% below the national average, Appleton sees strong migration from a variety of larger cities - including Milwaukee, Chicago, Minneapolis, Los Angeles, Nashville and Houston. Appleton is regarded as one of the best places to live, not only in the state, but the entire country. A recent study, conducted by Livability, analyzed 2,300 cities across the nation and ranked Appleton the 39th best place to live in the country. The combination of entertainment, nature and affordability has become increasingly attractive to young professionals and employers alike - a trend that is likely to persist as the city continues to grow.

Key Metrics

COST OF LIVING

Appleton vs. State Average 6.0% Lower
Appleton vs. National Average 8.0% Lower

average rent (multifamily)

Appleton vs. Milwaukee 6.5% Lower
Appleton vs. Madison 36.4% Lower
Appleton vs. Wisconsin 19.0% Lower
Appleton vs. Midwest 10.8% Lower

Single Family Home Permits

Northeastern Wisconsin 39% Increase YTD
Brown, Calumet, Fond du Lac, Green Lake, Kewaunee, Manitowoc, Marquette, Outagamie, Shawano, Waupaca, Waushara and Winnebago Counties
Wisconsin 19.0% Increase YTD

Local Trade Area

Three (3) mile radius around the site

FOX RIVER CORRIDOR

Densely populated area surrounding I-41 from Green Bay to Oshkosh

NE WISCONSIN

Green Bay, Appleton, Oshkosh-Neenah, Fond
Du Lac-Beaver Dam
MSAs

A Regional hotspot

Appleton is a regional hotspot for sports, entertainment and shopping, and at Wilden Portfolio Park, you’re at the center of it all! The thriving community that surrounds the site draws visitors from not only the Fox Valley region, but the state and entire Midwest. The introduction of Wilden Portfolio Park serves as yet another exciting attraction to the area, an addition that is sure to foster further growth in Appleton and the Fox Valley region as a whole.
highway 41 – 2 minutes
highway 47 – 6 minutes
downtown appleton – 10 minutes
green bay – 30 minutes
oshkosh – 30 minutes
milwaukee – 95 minutes
madison – 115 minutes

Site Map

Landscape

Buildings

NOTABLE
STATISTICS

50.6%

Of households in Appleton earn $75,000 / year or more.

19,000+

Population within a five (5) minute drive of Wilden Portfolio Park.

school district

The Appleton Area School District routinely ranks among the top third of all school districts in the state and has a higher per-student spend and teacher-to-student ratio compared to the national average.

37.7

The median age in Appleton, 8% younger than the state average.

#1

Lawrence University in Appleton is the top ranked liberal arts college in the state.

51%

Of the population in Appleton has a Bachelor’s degree or higher, a 14% increase compared to Milwaukee.

8

Urgent Care Facilities / Hospitals within a five (5) mile radius of Wilden Portfolio Park. Notable providers include ThedaCare / Froedtert, Ascension and Children’s - Fox Valley.

Market Analysis & Demographics

Population

LOCAL
FOX RIVER
CORRIDOR
NE WISCONSIN
Households
284,609
21,070
437,275
Population
49,808
696,169
1,053,438
Population / Sq. Mi.
1,775.9
308.4
143.1
Median Household Income
$80,298
$78,040
$73,571

Retail Spending

LOCAL
FOX RIVER
CORRIDOR
NE WISCONSIN
Apparel & Services
$2,328
$2,130
$2,012
Computer & Hardware
$263
$239
$224
Eating Out
$3,793
$3,479
$3,286
Groceries
$7,002
$6,452
$6,269
Health Care
$7,512
$7,104
$7,141

Migration Population Growth

LOCAL
FOX RIVER
CORRIDOR
NE WISCONSIN
2010-2020 Ann. Pop. Change
1.16%
0.66%
0.43%
2020-2023 Ann. Pop. Change
0.44%
0.36%
0.24%
2023-2028 Ann. Pop. Change
0.31%
0.22%
0.13%

Employment

LOCAL
FOX RIVER
CORRIDOR
NE WISCONSIN
Total Employees
23,507
405,330
586,091
Unemployment
2.5%
2.2%
2.1%
Total Buisnesses
1,590
24,229
38,557
Average Commute Time
0-14 minutes
41%
38%
38%
15-29 minutes
43%
44%
36%
>30 minutes
16%
18%
26%

housing

LOCAL
FOX RIVER
CORRIDOR
NE WISCONSIN
Groceries
62.9%
67.7%
70.2%
Health Care
37.1%
32.2%
29.8%

A Collaborative development

North Meadows Investment LTD.,
A subsidiary of:

Privacy Policy

We value your privacy. We collect and store user information, including names and email addresses, for the sole purpose of distributing future communications related to the Wilden Portfolio Park Plan. We are committed to safeguarding this information and will retain it only for as long as it is necessary.

Users will always have the option to opt out of receiving communications from us. Your data security is a priority for us, and we will never share your information with third parties without your consent.

If you have any questions or concerns about our privacy policy practices, or want to opt out of future communications, please don’t hesitate to contact us at info@thriventdevelopment.com

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