Appleton, Wisconsin
Appleton, located along the shores of the Fox River in Outagamie County, is known for its walkability, impressive selection of local restaurants, music and art scene and robust history. Appleton is also home to Lawrence University, a world-class liberal arts college and Conservatory of Music, with an undergraduate enrollment of 1,410 students. Additionally, the Fox River Mall, a 1.2 million SF super-regional shopping center with more than 130 retailers, is located in Appleton. The Fox River Mall is the largest in Central and Northern Wisconsin, drawing an average of 9 million visits per year. The city’s mix of urban amenities and natural beauty is perfectly intertwined with more than 100 miles of walking, hiking and biking trails in and around the Fox Cities.
With all of this in mind, and a cost of living that is 8% below the national average, Appleton sees strong migration from a variety of larger cities - including Milwaukee, Chicago, Minneapolis, Los Angeles, Nashville and Houston. Appleton is regarded as one of the best places to live, not only in the state, but the entire country. A recent study, conducted by Livability, analyzed 2,300 cities across the nation and ranked Appleton the 39th best place to live in the country. The combination of entertainment, nature and affordability has become increasingly attractive to young professionals and employers alike - a trend that is likely to persist as the city continues to grow.
Key Metrics
COST OF LIVING
Appleton vs. State Average 6.0% Lower
Appleton vs. National Average 8.0% Lower
average rent (multifamily)
Appleton vs. Milwaukee 6.5% Lower
Appleton vs. Madison 36.4% Lower
Appleton vs. Wisconsin 19.0% Lower
Appleton vs. Midwest 10.8% Lower
Single Family Home Permits
Northeastern Wisconsin 39% Increase YTD
Brown, Calumet, Fond du Lac, Green Lake, Kewaunee, Manitowoc, Marquette, Outagamie, Shawano, Waupaca, Waushara and Winnebago Counties
Wisconsin 19.0% Increase YTD